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When exchanging timeshares, the changing seasons often designates the popularity of any particular resort at that time. The most desired weeks (like a February week for skiing in Vail, Colorado) are considered high seasons and the less popular weeks (Winter in New Jersey) are low season weeks. High demand weeks are known as high season or red time, moderate demand weeks are known as mid season or white time, and low demand weeks are known as low season or blue time.